PROFITABLE AND SUSTAINABLE AGRICULTURAL SYSTEMS (PSAS) INITIATIVE TEAM MEETING

Laramie, June 10-11, 2002

 

 

Present: Ruth Wilson, Brett Moline, Lynn Woodard, Mike Smith, Tom Thurow, Ron Delaney, John Hewlett, Glen Whipple, Ed Bradley, Jim Gill, Jerry Langbehn, Dallas Mount, Ken Mills, Scott Hininger, Wayne Tatman, Steve Paisley, Doug Hixon, Bill Taylor

            Not all persons were present throughout the entire meeting. However, all of the above were present during some part of the meeting.

 

 

1)      Team membership was briefly discussed.

a)      Membership is changing from 2 field representatives per district to 1 from each area. We presently have one area with two representatives and 3 areas with no representatives. As the areas designate a representative, administration will notify the team.

2)      In-Depth Training has been changed to February 24-28, 2003 in conjunction with CSU @ CSU.

a)      Susan James has asked for a team representative to assist in planning the training.

i)                    Brett Moline agreed to be the PSAS representative on the planning committee.

3)      Dallas Mount reported on activities of the SMRR team and their efforts to establish a Range College and website.

4)      Bill discussed the FY2002 budget expenditures and FY2003 budget allocation for the team.

a)      The team spent $4670.28 of their $9440 FY02 allocated funds. In addition $427.50 was spent from the $850 raised in YBF program fees. The remaining $422.50 in program fees remains in a revolving account with ABO.

b)      A FY03 budget of $10,632 has been approved by the State Coordinating Committee and CES administration.

5)      Wayne Tatman reported on the “Managing the Young Beef Female” program

a)      The evaluations in general were positive.

i)                    Positive aspects were the breakout sessions and meetings around the state.

ii)                   Negative aspects include the lack of attendance and some people disliked the format.

(1)   People didn’t travel to the program.

(2)   Time of year.

(3)   Some didn’t like the timing.

(4)   Eric asked some that didn’t attend if it was the cost and they said “no.”

b)      Without CES personnel approximately 64 people attended.

i)                    About 60% of those want a CD as opposed to hard copy.

ii)                   The goal was to have at least 25 people at each meeting for a total of 100.

6)      Discussion on sustainable livestock programs ensued.

a)      There is lots of competition in the area of beef programs.

i)                    We could move our programs so they are on opposite years from the Range Beef Cow Symposium.

b)      There seems to be little travel across county lines to attend programs.

c)      Publicity

i)                    Need to market better.

(1)   Use Ag Communications

ii)                   Better coordination with outside agencies and industry people – i.e. ag lending

iii)                 It was suggested that we need a publicity committee for the team.

(1)   However, we are spread so thin that no one felt they could take on the responsibility.

(2)   Publicity venues that could/should be used:

(a)    Brochure is needed.

(b)   Newsletters.

(c)    Wyoming Livestock Roundup

(d)   Work on buy-in from area agents.

(e)    Web teasers.

(f)     Sponsors should get the information for their newsletters, membership, etc.

(i)      Incorporate into sponsor ads

(g)    Need to use TV and radio.

(i)      WEST cost of TV publicity - $5000 match, $5000 donation

(h)    Personal calls.

(3)   Need a checklist of publicity steps.

(4)   Bill will talk to Ag Communications about developing a publicity packet for issue teams to use which would list steps, deadline, venues, etc.

d)      Could we check with those who didn’t attend the program to see why they didn’t  attend?

e)      Bill should check with Susan James to see if the state-wide survey will gather information on ways citizens get information from us and their awareness of CES.

i)                    This will help determine what publicity works.

f)        Do we need to characterize our efforts differently?

i)                    Is the topic not right?

ii)                   Perhaps the emphasis should be “profitability.”

g)      We need to partner with local stakeholders, agencies, other groups.

i)                    Partners will help draw clients.

h)      Area programs.

i)                    Would they be competing?

ii)                   Timing, length

i)        We could work with other teams to set up a multiple day educational event by theme. E.g. – Montana Ag Trade and Education Show.

i)                    Held in January, each day is a different theme.

j)        The survey Dallas prepared for WSGA should be used at the county level.

k)      Directives and suggestions to the sustainable livestock issue team:

i)                    Industry and NRCS representatives need to added to the team.

ii)                   Keep the Young Beef Female program available.

iii)                 Use at Profitability Conference at WSGA meeting.

iv)                 Use at county level and tailor to the area.

v)                  Keep the website expanding.

vi)                 Provide professional development activities for educators (In-Depth).

vii)               Find external funding.

viii)              Get the CD and written materials out to those who requested it.

ix)                 Need to finish with the follow-up evaluation.

7)      Karen Panter spoke to the group concerning the state extension horticulture program.

a)      We need to consider how to reach citizens better.

b)      Her primary concern is the Master Gardener program.

i)                    Direction is needed from the PSAS team on where to go with this program.

ii)                   There are 10 MG programs in the state.

(1)   All levels of coordination and independence exist.

(2)   Much of the group is very independent, feel they are autonomous and don’t want campus direction.

(a)    Basically two counties run the MG association.

(3)   Should we respond to requests and start more MG programs or maintain the status quo?

(a)    There is no specialist support for more MG programs.

(b)   At this time there is no entomology support for the program.

iii)                 Guidance about the program and its future is needed.

(1)   This team could suggest more hort support from specialists.

(2)   Should a hort issue team be formed?

(3)   The PSAS team needs to deal with this issue.

iv)                 We need an additional half-time MG coordinator to meet the needs.

c)      The group discussed Karen’s concerns and requests.

i)                    The team decided to form an issue team to address the issue, charge them with several responsibilities, and to develop an initiative team statement concerning CES's responsibility and relationship to the horticulture issue. The results are below:

(1)   Statement concerning horticulture: It is self evident by the demand for service that UW CES must maintain and support a quality horticulture extension program. Horticulture is important to urban and rural clientele to enhance quality of life, and economic viability and sustainability for private and commercial enterprises. As part of this goal it is important that UW CES adequately support those services in place to solve horticultural problems (disease, entomology, soils, etc.). Horticulture should be a recognized and rewarded portion of the field educator's job description as outlined in the UW CES Strategic Plan.

(2)   Issue team membership will be:

(a)    Jim Gill – chair

(b)   Scott Hininger - co-chair

(c)    Karen Panter, Horticulture Specialist

(d)   Kelli Belden, Soils Lab Manager

(e)    An unbiased Master Gardener suggested by Karen Panter

(f)     A county based horticultural program associate

(g)    Roy Reichenbach, Wyoming Weed and Pest Coordinator

(h)    Other field UEE's as needed

(i)      Commercial industry representative

(3)   The issue team received the following charge:

(a)    Develop a vision or scope for the state CES horticulture program

(b)   Determine resources required

(c)    Implementation plan

(d)   Financial

(e)    Required training

(f)     Services provided

(g)    Fee basis

(i)      Amount charged

(ii)    What fees are used for

(h)    Small acreage owners

(i)      A joint PSAS and SMRR issue team has been organized to address this issue and the Horticulture Issue Team should coordinate efforts with this Small Acreage Issue Team to address horticultural issues on small acreage plots. Scott Hininger is the PSAS representative on the Small Acreage Issue Team.

(i)      Impacts and outcomes expected of the CES horticulture program

(j)     Alternative/high intensity horticultural crops for existing landowners should be addressed.

(4)   Other comments that we made note of were:

(a)    A formal connection between UW CES and all volunteer groups needs to be established.

(b)   CES needs more personnel to address the Master Gardener program.

(c)    The Dean's visioning process emphasized the "esthetic landscape."

(d)   Training of volunteers may need to be centralized to develop more consistency and accountability.

(e)    Should look at relationship with weed and pest districts.

(5)   The team budgeted $1500 for three Horticulture Issue Team meetings and $200 for one conference call for the issue team.

8)      The LOGIC model developed by the team was reviewed and a few minor changes were made.

9)      John Hewlett

a)      In November & December there will be a train-the-trainer program in Powell & Worland on government programs.

i)                    The goal of this project will be to provide producers of targeted commodities with education and information necessary for them to be better able to use risk management tools including crop insurance, marketing contracts, pricing strategies, financial management tools, and other emerging risk management tools.

ii)                   3 commodity categories:

(1)   Those covered by Section 196 of Ag. Market Transition Act.

(a)    Floricultural, ornamental nursery, Christmas tree crops, turf grass sod, seed crops, aquaculture and industrial crops

(2)   Specialty commodities

(a)    Fruits, vegetables, tree nuts, syrup & honey, herbs, specialized traditional crops (malt barley, confectionary sunflowers).

(3)   Underserved commodities.

(a)    Do not have federal crop insurance program or government loan program.

(i)      Grazing, hay, forage, livestock, poultry & poultry products, dairy, large garbanzo beans, many dry edible beans, buckwheat, millets.

iii)                 Will be an in-service training program provided by Montana State personnel, John will facilitate.

b)      Explained his involvement in a regional risk management simulation program.

i)                    This is a funded project through RMA including 6 states.

ii)                   Web based software program for producers.

iii)                 Educational game in risk management strategies.

(1)   Several scenarios included from all involved states and numerous commodities.

(2)   Producer plays to see how he/she fares over several years of a particular risk management program.

(3)   Will allow a choice of years – can use actual data of past years or probabilities of future years.

iv)                 The grant will purchase a mobile computer lab to be shared by the 6 states.

v)                  The team agreed to include the program within their endorsed list of activities.

10)  Bill Taylor presented a program he is involved with called Commodity Challenge.

a)      Granted regional program which simulates marketing grain commodities through futures and option contracts.

b)      Sponsored by Montana Grain Growers Association.

c)      All contracts controlled via actual market prices and movements.

d)      Web-based, fee paid by grant, open to anyone, geared for producers to learn and practice actual commodity trading.

e)      The team also agreed to include this program within their endorsed list of activities.

11)  The need to address the issue of sustainable cropping systems was discussed.

a)      It was suggested that this effort needs to include FSA and NRCS.

b)      What to do when Holly Sugar closes?

c)      Alternatives for land/water uses.

d)      Who educates about the farm bill?

i)                    FSA newsletter

e)      It was agreed to establish a Sustainable Cropping Systems issue team.

i)                    Team members:

(1)   Jim Krall, Agronomy Specialist, Team Chair.

(2)   Steve Miller, Plant Sciences.

(3)   Dave Koch, Agronomy Specialist.

(4)   John Hewlett, Farm & Ranch Management Specialist.

(5)   Brett Moline, University Extension Educator.

(6)   Jerry Langbehn, University Extension Educator.

(7)   Other field agents as needed.

(8)   Producer representative(s).

(9)   NRCS representative(s).

ii)                   The purpose of this issue team is to develop appropriate Extension programming to address the area of sustainable cropping as outlined in the strategic plan.

iii)                 The charge to this team is: Develop an educational strategy for Extension programming in sustainable cropping issues, identifying internal and external funding sources. This issue team is to examine how to address the immediate needs within this program area (within the next 1-2 years), but also develop a strategy to address future needs in sustainable cropping systems. The team should examine developing an information delivery system that includes a menu of sustainable cropping subjects available to the public similar to the Range College being developed by the Sustainable Management of Range Resources initiative team.

iv)                 Comments offered by the PSAS team:

(1)   Dryland.

(a)    NRCS does a lot in SE Wyoming.

(b)   Monsanto does annual effort in the region.

(c)    NE Wyoming not covered.

(d)   Forage grant may cover some in forages.

(2)   Irrigated crops not well covered.

(a)    Most questions on alternative crops.

(b)   Should add programs for WESTI Days (Washakie County) & Farm & Ranch Days (Fremont County) and do something in Platte/Goshen counties.

(c)    Precision farming.

(d)   Forage.

(i)      Dave Koch

(e)    Farm bill.

(i)      Jim Johnson, MSU

(f)     Irrigation systems.

(3)   There are ties here with horticulture.

12)  Small Acreage Program.

a)      Mike Smith outlined a train-the-trainer website program funded by SARE in landscape management called “Coached Land Planning.”

i)                    Scott Cotton of Colorado is running this program.

ii)                   Program specific to CO & WY.

(1)   Brands, water, range mgmt., etc.

iii)                 Will have training program.

(1)   Local, milti-county programs.

iv)                 Should have hort, intensive cropping, climate info.

v)                  We need to take this issue seriously.

vi)                 This program was endorsed and Scott Hininger agreed to join Mike S., Tom Heald, Phil Rosenlund, and Eric Peterson to work on this project.

13)  Ethics of Ag Sustainability

a)      Program proposed by a team at CSU and offered to WY CES educators.

b)      $3000 provided by a SARE grant.

c)      Covers:

i)                    Ag challenges in the social and scientific arenas.

ii)                   What is “sustainable.”

iii)                 Case study.

d)      This would be a good program for In-Depth. Bill will forward this suggestion to Susan J.

14)  The team developed the following approximate budget guidelines:

a)      Resources available - $9800

b)      Full team activities

i)                    Cost - $2800

ii)                   Leaves $7000 resources

c)      Sustainable Livestock

i)                    CD & Hardcopy - $375 + $300 = $675 cost.

ii)                   Evaluation - $100 cost.

d)      Remaining resources - $6225

i)                    Plus revolving account - $422

ii)                   Total - $6647

e)      Horticulture issue team

i)                    3 meetings - $1500

ii)                   1 conference call - $200

f)        Livestock issue team

i)                    1 meeting - $500

ii)                   1 conference call - $200

iii)                 Programming - $500

g)      Crops issue team

i)                    2 meetings - $1000

ii)                   1 conference call - $200

iii)                 Programming - $2000